Signals Analytics is proud to be named a 2016 Cool Vendor in R&D for Manufacturers1 by Gartner, Inc.
We are excited to be recognized. Press Release here.
At Signals Analytics, we feel we have tightened the link between the lab, the engineers, and the commercial front-line. One of our goals is to close the loop in product development between disparate functions: using data as a linear link between the science and the engineering requirements, a demonstrated market need, and ultimately, a cutting-edge product design that delights consumers and dominates categories. The data throughout is the evidence, and the links between these elements tells the story.
We want to arm our users, who face heavy decisions every day that trigger a chain reaction throughout the NPD process, with the evidence and insights to make those decisions with more clarity and confidence.
Our aim is that through working with us, our clients will improve their performance and confidence when making big choices about product strategy.
We believe this is why we were recognized as a 2016 Cool Vendor for R&D for Manufacturers. Gartner subscribers can find the full report here. We provide value to R&D teams, but importantly we pride ourselves on our versatility across teams, and work with many more marketing, innovation, brand and strategy teams – identifying and assessing new white space opportunities, defining customer preferences, building channel strategies – all that good stuff that market research, consultants and focus groups have tried for years to support.
We are doing it based on the available data out there – and connecting consumer and market data directly to the science and technological solutions that are capable of building out such concepts, connecting the dots of product development across functions and the organization.
A big thanks to our clients who have partnered with us as we have built out our solutions and Playbook, letting us understand their pains and building the technological solutions in order to realize those challenges.
We’ve heard their needs and it is what guided us to build out the Signals PlaybookTM as a sophisticated solution for business value, along with its user-friendly platform and UI.
We are opening larger NYC and Geneva offices and launching our customer newsletter in the next few months.
Stay in touch and come visit us.
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